Press Releases

Record-breaking Rugby World Cup on SuperBru

28 Oct 2011: The 2011 Rugby World Cup marked the biggest ever tournament on SuperBru, the sports prediction site. Over 130,000 avid rugby fans took part to beat the previous record of just over 90,000 set by Super Rugby earlier in the year.

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SportEngage in the press

Blog post: SuperBru Rugby

17 Sep 2011: We enjoyed reading this blog post by Craig Lotter, a new SuperBru fan who came to the game during Rugby World Cup 2011.

http://www.craiglotter.co.za/2011/09/17/superbru-rugby/

Derek Alberts on the Importance of the Yellow Cap

9 Sep 2011: Highveld, 702 and SuperSport presenter Derek Alberts wrote a brilliant tongue-in-cheek piece for Sports Illustrated on the importance of the yellow cap, one of the virtual rewards in SportEngage's predictor games. He also dips into the origin story of SuperBru, with a few embellishments...

http://www.sportsillustrated.co.za/out-of-bounds/derek-alberts-on-the-importance-of-the-yellow-cap/

Bok fans to reunite for World Cup

13 Jun 2011: The Sport Industry Group of South Africa reports on a successful marketing campaign for South African Rugby which used SuperBru as one of its primary digital channels.

http://www.sportindustry.co.za/news/view/3177/boks-fans-to-reunite-for-world-cup

Top Google searches in SA during February

1 Mar 2011: MyBroadband.co.za reports that SportEngage brand SuperBru is the 4th fastest rising Google search in South Africa in February 2011.

http://mybroadband.co.za/news/internet/18749-top-google-searches-in-sa-during-february.html

34Sport add spice to 2010 Absa Currie Cup

26 Nov 2010: SportEngage brand SuperBru was a key digital media channel for SA Rugby's Currie Cup fan engagement campaign, Get That Fan.

http://www.bizcommunity.com/Article/196/82/54768.html

Top 20 Rugby Union websites

17 Sep 2009: The Telegraph ranks SuperBru amongst the top 20 websites in the world for fans of Rugby Union.

http://www.telegraph.co.uk/sport/rugbyunion/6200743/Top-20-Rugby-Union-websites.html